
Discover UPSIDE BY SRG HOLDING
Apartment in Business Bay
Upside is the new 29-storey residential building at Business Bay, developed by SRG Properties offering a choice of studios and 1 bedroom apartments. UPSIDE boasts an enviable location and fully furnished apartments of superior quality. This is why its the most exciting investment opportunity in Dubai right now. Offered with comfortable post-completion payment plan and guaranteed ROI* option
Fully furnished apartments starting from AED 960,888*
UPSIDE boasts an enviable location and fully furnished apartments of superior quality. This is why its the most exciting investment opportunity in Dubai right now.
At UPSIDE life comes with no strings attached. A flexible contract and an all- inclusive bill give access to an entire ecosystem of services and amenities.
Fully furnished apartments in the centre of Dubai starting from AED 960,888*
Benefits
Smart Home
- Keyless building access
INTERIOR
- Natural full body Italian Terrazzo flooring
- Bespoke Joinery
- Detailing Spacious balconies with Burj Khalifa views
- High-quality durable walls
- Comfortable and functional furniture
KITCHEN
- State of the art SMEG appliances
- Working Kitchen with cooking hob
- Heat resistant countertops
- Ample storage space
BATHROOMS & SHOWER ROOMS
- Bathroom sanitary ware and accessories from Carlo Frattini & Geberit
- High-quality Italian tiles
LIGHTING & ELECTRICAL
- European-made LED lighting throughout
- Fully integrated with low energy system solutions,GRMS, BMS, ELV from premium European brands
COMMON AREAS
- High performance Schindler elevators
- Feature lighting and bespoke design
- Welcoming reception lobby with 24-hour assistance
- 24-hour security service
Highlights
- Keyless building access
- Natural full body Italian Terrazzo flooring
- Bespoke Joinery
- Detailing Spacious balconies with Burj Khalifa views
- High-quality durable walls
- Comfortable and functional furniture
- State of the art SMEG appliances
- Working Kitchen with cooking hob





Nature
Friendly
Gym
Fully Equipped
Jogging
Track
Furnished
Apartments
A Prime Location
Flexible Payment Plan

Discover the
Neighborhood
UPSIDE BY SRG HOLDING by SRG Holding
Studio & 1 BR Fully- furnished Apartments in The Most Prime Area of Business Bay
UPSIDE is strategically located to deliver the very best rental yields and the strongest opportunity for high capital appreciation.
UPSIDE is a community driven, hassle-free living experience where people can connect, belong and grow.
The lifestyle residential community has been designed to inspire connected living and growth amongst like minded individuals.
Elegantly constructed, the distinctive character of the community is further enhanced by carefully selected materials and superior finishes. Exquisite interiors elevate the modern design flourishes, and awe-inspiring views of Burj Khalifa and the Dubai Water Canal only add to the charm of this spectacular location.
Investment Highlights:

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